In 2013, Samantha Steen started CAMI NYC after realizing there was a demand for functional, fashionable, and easy-to-wear clothing. From these basic garments, CAMI has evolved into a global online brand offering original designs in a wide array of colorways, prints, and materials. It has a wide variety of clothing options, such as bodysuits, sweatpants, jeans, dresses, skirts, and tops.